Why a Leonard Zell Jewelry Sales Training Seminar
Increases Sales in These Economic Times

Because he knows what you face every day with remarks like these:

“No thanks, I’m just looking.”

“I saw this one carat diamond on the Internet and it’s a lot less than yours.”

“What kind of deal can you give me?”

And he has the answers because he is the only jewelry sales trainer that ...

• Teaches how to negotiate a sale and close it without ever being defensive
• Teaches how to close sales regardless of any challenging remark
• Personally coaches each salesperson on how to apply each technique and makes role playing one of their favorite parts of his seminar.
• Teaches only proven sales techniques that make good sense.
• Teaches salespeople how to create repeat customers by gaining their trust and remembering their names when they return, even weeks later.
• Teaches how to create an active customer list and what to say to those customers to bring them back to the store before important occasions.
• Teaches how to start confirming a sale within the first few minutes.
• Teaches how to create add-on sales without the fear of losing the first sale.
• Teaches how to create sales from jewelry repairs and watch batteries
• Teaches how to sell customers at special events and remount promotions, etc
• Has himself evaluated by salespeople after his seminars
• Has the most complete jewelry sales training manual ever published for selling fine jewelry.
• Has more than twenty-five years of experience behind the diamond counter and training fine jewelers throughout the world.
• Teaches how to sell against the Internet and gain those customers as repeat customers
• Teaches how to get those ‘just looking’ customers to stop browsing and try on jewelry
• Encourages salespeople to call him toll-free for any assistance, seven days a week.

Leonard Zell's jewelry sales training program is the most advanced in retail jewelry. He teaches professional jewelry selling skills that are not only used by successful independent jewelers, but also by fine jewelers world wide. Salespeople grasp his techniques immediately and cannot wait to get back to their stores to apply them. They get very enthused because they close sales they never could before.

Leonard gets these results because he comes to your store and coaches your salespeople individually instead of lecturing them. His proven jewelry selling techniques connect to your customer's emotions, make good sense and is why salespeople give him high marks in evaluating his program.

Leonard logs thousands of miles each year returning to the fine jewelry stores that have invested in his expertise in jewelry sales training. Armed with new and creative selling ideas and his own unique style, Zell rekindles enthusiasm and upgrades everyones jewelry selling skills on each visit. His clients get an immediate return that more than pays for their investment. Here is a big plus, Leonard's exclusive follow up service. He encourages his students to call him toll-free for any assistance and he always returns their calls promptly. For further information about his program, call Leonard at 800-642-7355, or contact him through email by clicking HERE.